After a spate of its competitors have declared similar plans, Ford Motor Company has announced that its passenger vehicle line-up in Europe will be all-electric by 2030. It also added that all its car models will be available as electric or hybrid in the next five years.
Ford also announced that it would spend $1 billion to convert its existing factory in Cologne, Germany, into its first EV production line on the continent. It said that the first all-electric cars would start rolling off the production line in the factory in 2023.
Announced today, #Ford goes “all-in” on electric vehicles in Europe; invests $1bn in transforming Cologne facility into an electrification centre. #GoElectric pic.twitter.com/aHltzs9GAU
— Ford UK (@forduk) February 17, 2021
“We are charging into an all-electric future in Europe with expressive new vehicles and a world-class connected customer experience,” Stuart Rowley, the head of Ford’s European operations, said. “Our announcement today to transform our Cologne facility, the home of our operations in Germany for 90 years, is one of the most significant Ford has made in over a generation.
“It underlines our commitment to Europe and a modern future with electric vehicles at the heart of our strategy for growth.”
One of the most dominant carmakers in Europe and the United States, Ford joined a host of other automotive companies such as Jaguar, General Motors, Volvo Cars, and Bentley in cutting petrol and diesel production.
This move also comes amidst regulators in Europe clamping down on emissions and setting strict CO2 emission targets, with many countries including the United Kingdom planning to prohibit the sale of new petrol and diesel vehicles.
While this is an appreciable move from the automaker, we hope other companies and sectors follow suit in helping reduce emissions and making the world a better place to live in.
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